Archive for January, 2011
Video: Insurance Industry Can Count on Slow Economic Recovery in 2011
Insurance Information Institute Chief Economist Steven Weisbart gives his economic outlook for 2011. Bookmark It
Get Success Marketing on Facebook
In this episode of On Point, Peter Van Aatrijk and Rick Morgan talk with Joseph Puckett, owner of Joseph Pucket Agency in Pelham, Alabama. Joseph is a young, new, aggressive captive agent who is making very effective use of social media to achieve his dream of owning his own business. Listen as he shares [...]
Social Media: A Must For Todays Insurance Agent?
For years, businesses have been reaching out to consumers through technology. Now, social media websites and cell phone applications are just a couple of ways companies engage with clients. Their strategy goes along with the notion that a business needs to be where the consumers are. As generation Y continues to age and earn more [...]
Sell Annuities? Find Out Who Your Target Market is
For those trying to sell annuities, it may be helpful to know who typically purchases such life insurance products. Data from LIMRA indicates that women are somewhat more likely than men to purchase an annuity. Furthermore, the average age at which the product is bought is 73. The vast majority of sales, according to LIMRA, [...]
Possible Industry Struggles Due To Healthcare Reform
The stakes are high for policymakers to make healthcare reform a success. As the changes get underway, it remains to be seen how they will affect insurers. A study conducted by Conning Research and Consulting reveals that the medical professional liability industry can expect its profit margin to shrink, as the result of more competition [...]
Guerrilla Marketing Tips For Insurance Agents
1. Direct mail is still popular and generates sales; in some cases it generates sales that Internet and email marketing won’t. (coordinated strategy) You should send a professional newsletter to your clients, customized with your company name, contact information and logo! Click Here for sample Newsletters. 2. Postcards save the cost of envelopes, can be [...]
GAO Report Shows AIG’s Shareholder Equity Is Rebounding
American International Group Inc.’s shareholders’ equity has rebounded significantly since the first quarter of 2009, largely due to the federal assistance from the U.S. Treasury and Federal Reserve, according to a government report. The U.S. Government Accountability Office’s latest report on the Troubled Asset Relief Program found that AIG’s shareholder equity had rebounded to $80.8 [...]
The SEC’s New Report on RIAs is Both Dazzling and Troubling
Jan. 24, 2010 – A new study from the Securities and Exchange Commission gives details on the registered investment adviser (RIA) population that are as dazzling as they are troublesome. The 40-page document was developed at the behest of the Dodd-Frank Wall Street Reform and Consumer Protection Act (Dodd-Frank) of 2010. The SEC was directed [...]
Health Care Campaigns Build on Both Sides
Jan. 21, 2011 – The states that have health insurance exchanges, or are moving forward on establishing exchanges, now number at least seven, after two states announced their efforts. The states disclosed their plans during a week filled with conflicting news involving the Affordable Care Act (ACA) of 2010, the act that calls for creation [...]
10 Ways to Max Out Your Insurance Career
Work in the insurance industry? We all know that it’s competitive. Getting ahead isn’t easy. Here are 10 ways to max out your insurance career. 1. Network! Networking is the most important way you can boost your career. Attend events of all kinds. Mingle with fellow professionals. Make yourself known. Success begins with networking. 2. [...]