Archive for August, 2010
Insurance Agent Tip #6: Perfecting Your Business Persona
Never underestimate the value of a professional and pleasant first impression. There are several factors to consider when putting your best foot forward to customers. . Agents already know that a lead is not the same as a sale – your interaction with consumers is highly influential to your conversion rates. According to a popular [...]
Insurance Agent Tip #5: Taking It to the Next Level with Technology
The insurance industry is rapidly adopting technology to do more with less. We share some of the tools agents use to increase the efficiency and profitability of internet insurance leads. . Do you need this technology to be profitable? Absolutely not! Plenty of agents are successful with online leads without using these programs. We just [...]
Insurance Agent Tip #4: Test to Learn What Works for You
Conduct research about insurance lead companies and you’ll find a lot of conflicting information. The reality is that a good lead source will be unique to your situation, and you’ll need to test to find the right fit. Be sure to test multiple lead providers, and compare their return on investment to determine the companies [...]
Insurance Agent Tip #3: Understanding The Consumer Experience
You’ve received your first online insurance leads – congratulations! Now what? Understanding the mind-set of the person requesting the quote is important when making first contact. . All Web Leads for instance operates a network of websites that help consumers assemble competitive quotes from insurance agents. Once at the website, consumers fill out a simple [...]
Insurance Agent Tip #2: Defining Success Through ROI
Ok Agents its time to get out your calculators! Too often new insurance agents use “gut feelings” to make business decisions when their own data is all they need to determine what marketing initiatives are making them money. To know how successful your marketing efforts are, its important to track your return on investment (ROI) [...]
Insurance Agent Tip #1: The Early Bird Gets The Commission
The most important advice we can offer Insurance agents is to ACT FAST! Once you get a lead, its crucial that you make contact immediately! Because most insurance leads are delivered in real-time, aggressive agents can speak with comsumers while they’re still sitting in front of their computers. We’re talking just a matter of minutes, [...]